1. The genre of a film is the theme and atmosphere the film is trying to portray If you are watching an action film, everything is going to be fast paced, intense, and backed up by explosions and dramatic music. If you're watching a romantic comedy, everything will have a quirky but feel-good theme to it, backed up by hilarious situations and an earnest message for the audience.
2. If you want your film to appear gritty or serious, you will use a dark, grimy color scheme. No bright colors, and lots of shadows. If you want a family-friendly looking film, you'll have a bright, friendly color scheme that pops, and catches the attention of the viewer. Bright, poppy, little use of shadows and massive use of white.
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I. With the poser for V for Vendeta, the simple color scheme and shapes promote sort of a mysterious, engaging feeling. You can tell immediately from glancing at the poster that the theme is supposed to be action-y, dangerous, and exciting. The man in the full mask standing behind the woman shielding her face complete with the strange colors and other asymmetrical elements trumpets this sort of mysterious feeling. Lots of dark colors and shades are used, making the movie feel grimy and dark.
II. Similar to V for Vendeta, this poster for Sweeney Todd also uses plenty of dark colors and shades, creating a very dangerous, dark, and atmoshpheric feel. The blood red chair, the tag line, and the splash of what appears to be blood over the title promote that the movie is about some sort of murder(s). The overall feel of the poster creates a dark, scary sense. It wants you to be excited, to be scared and anxious about this film.
III. The poster for The Proposal uses a much lighter and brighter color scheme, giving a more friendly and comedic sense to what the film is about. the colors pop and the massive use of white, empty space creates a light-hearted, quirky feel. It wants you to laugh, and feel good at the same time. It shows the male backed against the wall and the female in a position of power, but represents this in a quirky, goofy way. Looks like the type of film you'd buy matinee tickets for, and walk out thinking "Why didn't I just buy McDonalds instead? It makes me feel just as stupidly bloated."
IV. The poster for The US vs. John Lennon breaks the rule of thirds by focusing the viewer's attention on the hand in the middle. The color scheme promotes a semi-serious but also semi-lighthearted feeling, making the genre seem to be like a documentary.
V. The symmetrical design and both light and dark theme of the poster creates an uneasy but intriguing feel. You are attracted to the crown and eyes of the woman and intrigued by it. The color scheme and design of the poster gives off a mysterious/artsy feeling.
VI. For the Bee Movie poster, it makes use of quirky, asymmetrical design as well as bright, poppy colors to attract the eyes of both parents and children. It promotes a humorous, light hearted, family-geared adventure. The poster overall is designed to look welcoming and funny.
4. For V for Vendetta the main character is portrayed as mysterious, dark and dangerous. This adds to the overall theme of justice, excitement, and danger in the film. For Sweeney Todd, the character looks to be psychopathic and murderous. Holding a gun and sitting on a blood red chair, this gives off the feeling of danger and fear to the viewer. For the proposal, both characters are dressed up in suits, but are acting an a non-professional, quirky matter. This gives the feeling of a romantic, light hearted comedy. For The US Vs. John Lennon, there isn't really a character shown but a hand with a pair of sunglasses on it. This gives the film a mysterious, sort of personable feel and interests the viewer to find more out. For the Black Swan, the character looks mysterious and intriguing giving to the feeling of mystery and interesting the viewer. With the Bee Movie, the main character looks relaxed and comedic leaning on the side of the poster, this adds to the overall feeling of comedic, family friendly sort of joy.
5. For all of the movie titles, no matter where they are aligned, they are large and stand out from the rest of the title, and are put in an area that attracts the eyes of the viewer. The fonts tend to be very serious, and professional looking, with the exception of Bee Movie's cartoony style of text, the difference comes from where they are placed and what size is used. For the tag lines, the same is true: serious, professional fonts that stand out, with again, the exception of Bee Movie and or The Black Swan, and the same differences are apparent. For the talent and production credits, all the movies use pretty much the same font that varies very little. This is probably because while important, the credits don't need to stand out or fit in as much as the tag line or the title, as they are not AS important. The major difference is where they are placed on the image, they are usually aligned with the tagline or the title.
6. Almost all of the layouts of the movies are asymmetrical with the exceptions of The US Vs. John Lennon and The Black Swan. For the symmetrical films, they tend to be very balanced, with both sides feeling as if they "weigh" the same. For 2 of the asymmetrical looking films: Sweeney Todd and Bee Movie, though the sides are different, they both also feel like they "weigh" the same. For V For Vendetta and The Proposal, they are very heavy on one side over the other, drawing attention to said side. The same can be said for the text elements as well as graphics, being angled oddly on the assymetrical posters and angled perfectly on the symmetrical ones, adding to the overall "balance" of the image.
